Legal
Trademark Guidelines
Last updated: January 2026
Harch Corp Trademarks
The following are trademarks and service marks owned by Harch Corp S.A. This list is not exhaustive and may be updated from time to time. The absence of a mark from this list does not mean it is not a trademark of Harch Corp:
| Mark | Status | Registration | Description |
|---|---|---|---|
| Harch | Registered | MA-2024-001 | Primary corporate mark for Harch Corp S.A. and its consolidated entities |
| Harch Corp | Registered | MA-2024-002 | Full corporate name trademark used in formal business contexts |
| HarchOS | Registered | MA-2024-003 | Operating system platform for AI data center management and infrastructure orchestration |
| Harch Intelligence | Registered | MA-2024-004 | Intelligence and data center infrastructure vertical brand |
| Harch Energy | Registered | MA-2024-005 | Renewable energy generation and distribution vertical brand |
| Harch Cement | Registered | MA-2024-006 | Cement and construction materials manufacturing vertical brand |
| Harch Mining | Registered | MA-2024-007 | Strategic mining and minerals extraction vertical brand |
| Harch Agri | Registered | MA-2024-008 | Precision agriculture and vertical farming vertical brand |
| Harch Water | Registered | MA-2024-009 | Water infrastructure and desalination vertical brand |
| Harch Tech | Registered | MA-2024-010 | Sovereign technology and cybersecurity vertical brand |
| Harch Shield | Pending | MA-2025-P001 | Cybersecurity and threat intelligence product line |
| Harch Mesh | Pending | MA-2025-P002 | Distributed network infrastructure and connectivity platform |
Proper Usage Guidelines
Proper use of Harch Corp trademarks is essential to maintaining their legal protection and the strength of our brand. Please follow these guidelines when referring to Harch Corp trademarks:
Use the Appropriate Symbol
Use the ® symbol for registered trademarks and the ™ symbol for trademarks pending registration or unregistered marks. The symbol should appear in superscript immediately after the trademark, on its first and most prominent use in any document or webpage. Example: HarchOS® or Harch Shield™.
Use Trademarks as Adjectives
Always use Harch Corp trademarks as adjectives, never as nouns or verbs. They should be followed by the generic term for the product or service. Correct: “the HarchOS platform”; Incorrect: “powered by HarchOS” without a following generic term. This preserves the distinctiveness of the mark.
Distinguish from Surrounding Text
Make Harch Corp trademarks visually distinct from surrounding text through capitalization, bold or italic formatting, or quotation marks. Never use all lowercase for our trademarks. Example: “Harch Energy” or Harch Energy, never “harch energy.”
Acknowledge Ownership
Include a trademark attribution notice in all materials that use Harch Corp trademarks. The attribution should appear in a footnote or at the end of the document. Example: “Harch, HarchOS, and Harch Intelligence are registered trademarks of Harch Corp S.A. All rights reserved.”
Do Not Abbreviate or Shorten
Do not abbreviate, shorten, or create acronyms from Harch Corp trademarks. Always use the full, proper form of the trademark. Example: use “Harch Intelligence,” not “HI” or “Harch Intel.”
Logo Usage Rules
The Harch Corp logo is a critical element of our brand identity. When authorized to use our logo, you must adhere to the following rules:
Clear Space
The logo must have a minimum clear space equal to the height of the “H” in “Harch” on all sides. No other graphic elements, text, or visual elements may encroach on this clear space area.
Minimum Size
The logo must not be reproduced smaller than 24 pixels in height for digital applications or 8mm in height for print applications. This ensures legibility and preserves the integrity of the mark.
Approved Versions
Use only approved versions of the Harch Corp logo as provided by our brand team. Do not recreate, redraw, or modify the logo. Approved versions include the full-color version (white on dark backgrounds), the monochrome version, and the icon-only version for specific applications.
Background Requirements
The logo must only be placed on backgrounds that provide sufficient contrast. The white version is for dark backgrounds, and the dark version is for light backgrounds. Do not place the logo over busy images, patterns, or backgrounds that compromise readability.
Color and Typography Standards
The Harch Corp brand uses a carefully defined color palette and typography system. When producing materials that reference our brand:
Primary Colors
White (#FFFFFF) is the primary brand color, used for the logo and key typographic elements. Dark background (#1A1A1A) serves as the foundation of our visual identity, reflecting our industrial precision and technological sophistication.
Typography
Inter is our primary typeface for body text and user interfaces. Space Mono is our secondary typeface used for data, labels, and technical notation. Do not substitute these typefaces with alternatives without written approval.
Accent Colors
Our accent colors include muted gray tones (#999999 for secondary text, #666666 for tertiary elements). These are used sparingly and must not dominate or compete with the primary palette.
Prohibited Colors
Do not apply unauthorized colors to the Harch Corp logo or brand materials. The logo must only appear in its approved color versions (white on dark, dark on light). Gradient or multi-color treatments are strictly prohibited.
What Is Not Allowed
The following uses of Harch Corp trademarks are strictly prohibited without prior written authorization:
- —Using Harch Corp trademarks in a way that implies endorsement, partnership, or sponsorship without written authorization from Harch Corp S.A.
- —Modifying, distorting, or altering the Harch Corp logo or any trademark in any way, including changing colors, proportions, or adding effects.
- —Using Harch Corp trademarks as part of your own company name, product name, domain name, or social media handle.
- —Displaying the Harch Corp logo alongside competitor trademarks or in contexts that could create confusion about the source of products or services.
- —Using Harch Corp trademarks on merchandise, promotional items, or commercial products without explicit written permission.
- —Incorporating Harch Corp trademarks into your own logos, icons, or brand identifiers.
- —Using Harch Corp trademarks in any manner that is misleading, defamatory, obscene, or otherwise objectionable.
- —Registering or attempting to register any Harch Corp trademark or confusingly similar marks as domain names, social media handles, or trade names.
- —Using Harch Corp trademarks in metadata, hidden text, or keyword advertising (including Google Ads) to divert traffic from Harch Corp's own digital properties.
- —Creating derivative works based on Harch Corp trademarks, including parodies that could dilute the brand or tarnish its reputation.
Requesting Permission
If you wish to use any Harch Corp trademark or logo in a manner not expressly covered by these guidelines, you must obtain prior written permission from our brand team. Permission requests should include:
- —The specific trademark(s) you wish to use
- —A detailed description of the intended use, context, and distribution
- —Visual mockups or samples of how the trademark will appear
- —The intended duration and geographic scope of use
Brand Permissions Team
Email: brand@harchcorp.com
Address: Harch Corp S.A., 123 Boulevard Mohammed V, Casablanca 20000, Morocco
We aim to respond to all permission requests within 10 business days.
Last updated: January 2026 | All trademarks are the property of Harch Corp S.A. and are protected under the laws of the Kingdom of Morocco and international trademark conventions.